Che cos’è la creatività? È la capacità di "vedere"…e di "rispondere". (E. Fromm)
Il Design è solo uno tra gli strumenti in grado di esprimerla.
What is creativity? It is the capacity to "see" and "respond". (E. Fromm)
Design is a way of expressing creativity.
DNA: DESIGN NATURAL ATTITUDE
It’s always hard to write a profile of yourself, whether it be personal or professional. It’s easier to explain my interests and try to share them. I’ve always been passionate…
BIG THINGS IN A SMALL SPACE
Design means a lot of things. It means logo, corporate identity, packaging, website, sound, industrial. The company brand, the colour of the packaging, the shape…
IF YOU TELL A STORY, PEOPLE WILL LISTEN
Branding isn’t just about the product, it’s about the story that the product has to tell. Just look around: successful brands offer the consumer values…
IN THOUGHT… ACTION
There is never just one solution to various problems, a range of skills are required to deal with each step of the communicative process. The real challenge …